Glasses. The phone moves to your face.
Ray-Ban Meta glasses have sold over two million pairs. The computer might be moving off your screen and onto your face.
THE GIST ON GLASSES: "Meta's Smart Glasses Sell Out"
How well are Meta's glasses selling?
Ray-Ban Meta sunglasses have sold over two million units, tripling sales quarter on quarter, making them one of the fastest growing consumer tech products of the year.
They aren't a gimmick. People use them every day for filming, streaming, navigating, translating and messaging, without picking up a phone.
Why does it matter?
For the first time in 15 years, the centre of personal tech might be moving off your screen and onto your face. It's about identity and friction.
Phones are powerful but interruptive. Every action needs unlocking, tapping, swiping. Smart glasses remove that friction and add identity. You're not using technology, you're wearing it.
What changes if glasses win?
Tech becomes invisible, actions become instinctive and capture becomes continuous. Suddenly the phone looks slow.
The dominant computing device becomes something you wear rather than something you hold. Apps, advertising, social media and the creator economy all have to adapt. Apple won the pocket and Meta wants to win the face.
Would you wear smart glasses every day?
Your take. One tap, then see how everyone else voted.
Quick answers
How many Meta glasses have sold?
Over two million units, with sales tripling quarter on quarter.
What do people use them for?
Filming, streaming, navigating, translating and messaging without picking up a phone.
Why could they threaten the smartphone?
They remove the friction of unlocking and tapping, and the dominant device becomes something you wear rather than hold.
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